PDDM Exam Questions & Answers

Exam Code: PDDM

Exam Name: Professional Diploma in Digital Marketing

Updated: Apr 29, 2024

Q&As: 199

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Practice These Free Questions and Answers to Pass the Digital Marketing Exam

Questions 1

HOTSPOT

Click in the Google Analytics screen shown in order to access information about what users are currently doing on your website.

Hot Area:

Show Answer
Questions 2

With traditional marketing, the communication with customers is sometimes characterized as 'broadcast'; with social mediaanddigitalmarketing, thecommunicationwiththecustomerisoftendescribedas .Complete the sentence by filling in the blank:

A. Interactive

B. One-way

C. Superficial

D. Subtle

Show Answer
Questions 3

What is going on in the screen shown below? Choose one of the following: Exhibit:

A. LinkedIn is inviting you to import contacts from your address book

B. LinkedIn is inviting you to download email addresses from your webmail.

C. LinkedIn is inviting you to export email addresses from your Outlook address book.

D. LinkedIn is inviting you to import email addresses from your Twitter account.

Show Answer
Questions 4

You wish to check how different email marketing campaign versions perform and you understand there is a special exercise to help with this. What is it called? Choose one of the following:

A. Split Testing

B. Division Testing

C. Market Testing

D. 50/50 Testing

Show Answer
Questions 5

Digital marketing channels often consumers from schedules and constraints associated with standard broadcasting channels. Fill in the blank to complete the sentence by choosing one of the following: Exhibit:

A. Liberate

B. Constrain

C. Separate

D. Exclude

Show Answer More Questions

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