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MARKETING-CLOUD-DEVELOPER Exam Questions & Answers

Exam Code: MARKETING-CLOUD-DEVELOPER

Exam Name: Salesforce Certified Marketing Cloud Developer

Updated: Mar 18, 2024

Q&As: 178

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Practice These Free Questions and Answers to Pass the Salesforce Marketer Exam

Questions 1

Northern Trail Outfitters uses a number to uniquely identify contacts across different marketing channels.

Which two actions should the developer take to ensure thecontacts relate across channels in Marketing Cloud when working with the data model? Choose 2 answers

A. store the numeric unique identifier value as a Text data type In data extensions.

B. Link the numeric field value to the Contact ID in Attribute Groups in Contact Builder.

C. Use a unique identifier spec fie to each channel and automatically connect then-..

D. Create Attribute Groups linking the unique identifier to the Contact for each channel.

Show Answer
Questions 2

A developer identified duplicate contacts and wants to delete roughly 10 million subscribers using ContactDelete. How could the process be expedited?

A. Change the Suppression value to a larger value

B. Delete any unnecessary Sendable Data Extensions

C. Manually delete subscribers in All Contacts

D. Stop the current delete process and delete smaller groups

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Questions 3

A developer wants to design a custom subscription center in CloudPages. The developerprefers to code in AMPscript, but is also skilled in Server-Side JavaScript. While the developer is confident their code is of high quality, they would still like to handle unexprected errors gracefully to ensure the best user experience. Which feature should handle this scenario?

A. Wrapping the code in a Server-Side JavaScript Try/Catch block

B. Using RaiseError AMPscript function when an error occurs

C. Marketing Cloud automatically handles any error scenario that may occur

D. Wrapping the code in a AMPscript HandleError block

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Questions 4

A developer wants to create a CloudPage which is linked from an email. %%[SET @point = RequestParameter(x) SET @value = 5 IF Length(@point) > 1 THEN SET @value = 1 ELSEIF Length(@point)>2 THEN SET @value = 2 ELSEIF Length(@point) >3 THEN SET@value = 3 ELSEIF Length(@point) >4 THEN SET @value = 4 ENDIF]%% Which is the expected value of @value if x = 'Tacos'?

A. 3

B. 1

C. 5

D. 4

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Questions 5

A developer wants to include an AMPscript if/else statement in an email to satisfy the condition "if the subscriber's tier is not premier then display heading encouraging them to upgrade." The tier value has already been set as variable named @level. How should the developer write this AMPscript conditional statement?

A. %%[IF @level == 'premier' THEN SET @message = You are premier member

B. " ENDIF IF @level == 'premier' THEN SET @message = 'Upgrade to premier now

C. '" ENDIF]%% %%=v(message)=%%%%=IF(@level IS 'premier', Upgrade to premier now! You are a premier member%%=IIF(@level= 'premier', 'You are a premier member!', Upgrade to premier now!

D. %%=IIF @level == premier, You are a premier member" Upgrade to premier now!

E. %%IF(@level == 'premier') THEN 'Upgrade to premier now!' ELSE 'You are a premier member' ENDIF]%%

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